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Portfolio

Brand Refresh for an Alternative Investment Management Firm

The Challenge

Our client, a boutique alternative investment management firm, was not satisfied with the current image of their brand. The firm called on APPETITTE to help design and oversee the branding refresh campaign. The goal was to help define the unique brand value propositions and deliver a strong, unique and consistent brand image across all touch-points of contact with the investors and stakeholders.

The Solution

Working closely with the investment firm’s Managing Partners, APPETITTE strategy and creative teams joined efforts in helping identify the unique brand value propositions and reshape the personality of the brand. We crafted and executed a branding refresh campaign that exceeded our clients’ expectations.

The Results

By scaling up its corporate image, the client was able to stand out from the crowd in the highly competitive global financial services marketplace while putting its unique service offerings at the forefront of the decision-makers.

 


We are here to help

Contact us today to see how we can help you improve the brand image of your financial services firm and drive value to your stakeholders.

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Work Scope
Branding Refresh + Marketing Strategy + Corporate Identity + Marketing Collateral + Pitchbook Design + Investor Presentation Design + Teersheet Design + WhitePaper Design
Client
Investment Management Firm
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