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Corporate Event Photography Helps Boost Brand Equity of a Global Beauty Product Line

Corporate Event Photography Helps Boost Brand Equity of a Global Beauty Product Line

Our client, a global corporate events company, was organizing a one-day-long international press event for a leading German beauty products manufacturer. The company was aware of APPETITTE global creative capabilities and reached out for help.

The goal was to capture the introduction of a new beauty product line to the Dutch market and create a complete visual documentary of the event. There were three target groups of the event attendees: regional press, beauty press, and bloggers.

 

Solution & Impact

APPETITTE Corporate Photography arm took on this challenge, creating a full artistic visual documentary of the event. Our team captured not only the look but also the emotion of the event – the set-up of the location, decorations, details, catering as well as the interaction of the guests with the hosts.

As a result, the client was able to use our high-quality images in their marketing efforts. This, in turn, had a significant impact on developing brand awareness in the new market.

 

 

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Scope of Work
+Full suite of visual documentary +Location photography +Product photography +Corporate portrait photography +Documentary photography +Corporate event photography
Client
Global Cosmetics Manufacturer