The General Data Protection Regulation (GDPR): Key Points for B2B Companies
Effective May 25, 2018, the General Data Protection Regulation (GDPR) will come into force. It puts personal data privacy at the forefront of business operations. Bringing the biggest change to the…
A Power Affair of Brand Equity and Asset Values
Put it simply, a brand is your business asset. An intangible asset that constitutes a large portion of your company’s valuation. A strong brand equity helps businesses minimize the risk…
Leveraging the Last Drive of the Year
3 things your business can do now to gain a competitive edge in 2018 Once the Holiday season kicks in, wrapping up the deals for the year and planning corporate…